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	<title>Comments on: Engineers and Business Development</title>
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	<description>The Home For Smart Reusable Code &#38; Circuits</description>
	<pubDate>Thu, 04 Dec 2008 03:52:31 +0000</pubDate>
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		<title>By: Embedded Components and Tools Blog Center &#187; Blog Archive &#187; ROI as an Effective Communications Tool for Engineers</title>
		<link>http://www.embeddedcomponents.com/blogs/2006/11/engineers-and-business-development/#comment-5488</link>
		<dc:creator>Embedded Components and Tools Blog Center &#187; Blog Archive &#187; ROI as an Effective Communications Tool for Engineers</dc:creator>
		<pubDate>Wed, 26 Sep 2007 11:15:29 +0000</pubDate>
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		<description>[...] In a previous post I introduced the idea that ethics might be the common framework between this dichotomy. In this post, I suggest that engineers might apply this ethical approach by taking some time out to learn the language of business development from a financial management perspective - a financial definition for return on investment (ROI) - an ethical approach to decision making during the typical project. [...]</description>
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